The brand new M3 is the definitive 35mm lens adapter for achieving remarkable film look with your existing video camera. The M3 brings together seven years, a handful of prestigious industry awards, and hundreds of iterations into a next-generation product that is simply the best lens adapter available today.

State-of-the-art everything
The M3 is as close as you will get to perfection in a lens adapter, delivering razor sharp images with a beautiful look, wrapped in a rugged professional body and support system. The many technical achievements and enhancements of the M3 include:

* Monster oversized optics delivery approximately ¼ stop: nearly transparent operation
* High rpm spinning ground glass enables stopping the lens down to f16 or more without showing grain
* State of the art power system with locking lemo-style connectors, auxiliary power ports, rechargeable batteries, and power status indicators
* Pro housing: uni-body design, precision machined aluminum, hard anodized finish, rubberized weather-resistant port covers, cleaning port, and fully gasketed for silent operation
* Tool-less setup and operation, including new baseplate with thumbscrews, and breach lock camera connector, and integrated flip optics

Custom to your business and facility

Generic orientation videos do not offer your company the best method for training. Many of the available generic videos are filled with content that doesn’t apply to your facility and procedures. Using a custom employee orientation video allows you to be specific to your business, plant, machine or process. By using your plant, machines and processes you can be very specific with your orientation material and actually demonstrate procedures where they will really occur. It is an excellent way to educate your employees and set the culture of your business.

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Service Systems Associates manages retail and culinary operations at museums, botanic gardens, zoos and aquariums in the United States, including the Monterey Bay Aquarium, Tampa’s Museum of Science & Industry (MOSI), Los Angeles, San Francisco and Denver Zoos, and many more. The company is a national leader in visitor service operations for cultural attractions, serving over 17 million guests annually. For more information, please visit the website at
www.KMSSA.com.

According to a recent report from TubeMogul.com, nearly 40% of all video streams were referred by Google, followed by Yahoo (5.6%), Bing (2.3%), and Facebook (0.4%). The rest came from direct traffic. So, if you want to succeed at video SEO, Google seems the best place to be. However, don’t forget Yahoo and Bing. Even though their ponds are smaller, that also means it’s easier to be the big fish and win the video SEO battle on those two search engines.

You can do some great video SEO just by getting backlinks to your videos through social media promotion — Facebook, Twitter, Bookmarking Sites etc. — and then making sure you have backlinks from your video site to your regular website or blog. These backlinks can improve search engine rankings for any site you do this for.

Why is Video SEO Important? A few years ago, videos were these huge, impossibly cumbersome things that you could only share if you had special video players and broadband Internet, which only a few lucky people had. Video SEO was largely unnecessary, because people couldn’t watch videos very easily.

But, we’re seeing a confluence of events that make video SEO necessary: more people have cheap broadband, videos have become smaller, and it’s now possible to stream videos on mobile devices.

According to ReelSEO.com, 80% of Internet users are watching online video around the world. Part of that is because Generation Y (people between the ages of 11 – 27) outnumbers Baby Boomers, 81 million to 78 million. So we’re starting to see more and more people use smart phones and mobile devices to watch online video.

There are several free video sharing sites around, all of which are excellent candidates for video SEO. Of course, there’s the big dog, YouTube. So many people are aware of YouTube, it’s a must-submit for any of your online videos. But smart search engine optimization pros also use other video sharing sites like Vimeo, Viddler, or PhotoBucket. There are dozens of video sharing sites that make video search engine optimization easy.

Just like the difference between Google and Yahoo/Bing, when it comes to video hosting, YouTube has the biggest audience, but it’s harder to get seen. If you host your video on a smaller site, like Vimeo and Viddler, you have a much better chance of being that big fish in the small pond.

Consider Specialized Sites for Video SEO. We also like specialized sites like VideoJug.com for how-to videos, ScienceStage.com for science, teaching, and research, and Blip.tv for independent television shows and movies.

These three sites alone are great video SEO sites, because you can show off your home repair or cooking skills on VideoJug, demonstrate your radical new theories on virus morphology and jelly donuts on ScienceStage, or introduce people to your new web TV shows, which showcase your writing/directing/acting/wicked video uploading skills to viewers on Blip.tv (we liked Coma, Period).

As videos become easier for marketers to produce, and easier for consumers to, well, consume, video SEO is becoming a necessary part of any online marketing campaign. Just remember to create videos that are short and easy to watch, fun and interesting for viewers, and hosted on one or more video sharing sites. You’ll see your efforts pay off time and again.

by Julie Ann Ross